Blog Post

How to create Seasonality adjustments

TOOLS & SETTINGS.
Bid Strategies.
Advanced Controls.
Seasonality adjustments.
Click + New seasonality adjustments.
Select start/end dates and times.
Select the campaign type (Search or Display) or a Specific campaign.
Select the Devices (Computers, Mobile Phones or Tablets).
Select your Conversion rate adjustment.
Once finished, click SAVE.

Watch video.

Watch it on YouTube (Larger version)


Extract from my Book ‘Making Google Ads Work’.

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