What are the benefits from organic and paid search working together?

There is a synergy between organic and paid search ads.Is it worth doing a paid search campaign if you already have good organic placements? The answer is yes.Conversely, is it worth doing SEO (Search Engine Optimisation) if you already have a paid search campaign? The answer is yes.When organic and paid ads show at the same time, advertisers improve their performance. In general, the higher the ranked keywords, the better the overall performance. Ultimately, it is important that organic and search paid work togetheras the goal is to get more customers to the website. Benefits from organic and paid search…
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